Search Engine Optimisation Services and Social Media Fallacies

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Importance of Search Engine Optimisation Services Social media, when integrated with onsite and offsite SEO, is a powerful tool that can increase the visibility of your online business. At the same time, an incorrectly formulated social media strategy can negatively impact your website’s position on the search engine as well as its reputation on social media sites.The biggest search engine optimisation services social media misconception is that you need to be on all the social media sites – Reddit, Linkedin, Facebook, Twitter, and everything in between. What are the chances that your content fits the kind that works on these sites? Is your business in a position to absorb the costs that will invariably accrue from spreading yourself so thin? Social networks pop up like mushrooms and many wither away like them. The best approach is to focus on those that cater to the demographics you are targeting and have the scope to promote your business. The other extreme of the above-mentioned search engine optimisation services fallacy is that you must focus exclusively on one […]

 

London SEO company tips to tackle the Penguin 2.0 Update

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London SEO Company Tips The Penguin 2.0 update started on May 22nd. That London SEO company enthusiasts awaited its arrival with trepidation and excitement is a known fact. Now that things have settled down and the empirical results of what the update has achieved are being debated and discussed, let us take a look at what London SEO company tips you can put in place to get your website on the right side of Google. In some senses, the Penguin 2.0 update has validated apprehensions that it would encompass more that the earlier algorithm update and be more stringent on errant websites. London SEO company perspective The update goes deep. This is an important point from the London SEO company perspective. Penguin 1.0 targeted the home page for unnatural links whereas this goes after such links even on other pages. Thus, the depth to Penguin 2.0’s crusade against improper and spammy backlinking. There is some relief, albeit short-lived, for webmasters guilty of possible misdemeanour’s and underhand SEO tricks. This is because this update to the […]

 

9 Google Algorithm Updates that Happened in 2013

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  SEO London Guide to Google Algorithm Updates  Google’s search algorithms are the cornerstone of its search technology. And search as you may know is one of the cogs for the smooth running of the internet. Ergo, a healthy and smooth-running algorithm that does not fall prey to spam and the dark arts of blackhat SEO London is vital to the health of the internet. Google is aware of it and keeps tweaking its algorithm ever so often. Some of the changes are minor while some create an impact; and then there are some that cause a major shakedown. Do you know that in an year, Google introduces anywhere between 500-600 updates? SEO London Google algorithm updates Here’s an SEO London guide to nine Google algorithm updates that happened in this year. The objective of this piece is to give website owners some perspective on what goes on behind the scenes. Almost invariably, each algorithm targets a different aspect of online content and search behavior. Penguin 2.1 Spam Filtering Algorithm – This update, which was confirmed […]

 

Backlink Visibility

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A backlink is created when someone places a link on their website to point directly back at any page of your website.

 

Local Internet Marketing Agency is The Best Option

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Local Internet Marketing Agency is the best solution- Compelling reasons why  Today, local businesses are facing stiff competition even as many new entrants in the marketplace have created a stir with their new business models and marketing techniques. Local businesses now face myriad challenges. They not just have to compete with other firm but also brave the fluctuations that the local economy is exposed to from time to time. Local Internet Marketing Company Why is it Important for Local SEO A successful local business will always plan meticulously so that they are able combat these challenges. One of the major challenges faced by local businesses is to choose a firm which they can trust for their local internet marketing spend. Indeed, local businesses are presented with multiple options when it comes to choosing a online marketing company. There are full-blown marketing firms, boutique online marketing firms as well as small firms that offer varied services under the ambit of internet marketing. Reasons Why You Should hire a Local Internet Marketing company to do Local SEO For […]

 

Local Search on Mobile Devices

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Local Search-Learn how to leverage local search for mobiles and get your business ready in search engine optimisation wherein local search becomes more relevant

 

FAQ’s on SEO

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Search Engine Optimisation, is defined as an activity employed to get the website ranked in the search engine’s and attempting to improve the SERP’s