Email marketing with Social media – Email is a tool that nearly everyone uses today, and it continues to grow and be more prevalent among Internet users worldwide. Email marketing is a type of drip marketing technique and is best described as a direct marketing strategy that involves scheduling several promotional messages with relevant contact and specific “call-to-actions” via email. Email marketing isn’t just sending a mass message or a one-time blast to your database. It is a campaign that spans over a period of time.
Email marketing should always be considered a strong component of your overall marketing strategy. When accompanied by other marketing techniques such as social media marketing it can reap significant benefits for your company
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