Online Reputation Management is important- The last few years have witnessed an explosion in social media. Going far beyond a mere destination for friends to hang out and chat, social media in the form of Facebook, Twitter, LinkedIn, Tumblr, blogs (such as WordPress) and forums have changed the face of online communication forever.
Though consumers will likely visit your site for general information (if your site is ranked), they are more likely to view third party review sites (discussions, forums, blogs) to help them formulate an opinion. It is becoming increasing important that your online reputation management is done by professionals
As time and effort that are required to improve visibility within search results, not all search engine ranking pages are good. Increasing numbers of companies are experiencing the double edged sword from disgruntled employees and customers taking advantage of the amazingly simplistic process of publishing content to the web. These are the very reasons why you need to allow your online reputation management to be done by a professional who knows what needs to be done to ensure your first page of the search of your name contains only positive links.