Content Plan for Marketing Business

Content Plan for Marketing 

Content Plan for Marketing is about adding relevant content to your website on an ongoing basis, generally at least weekly, the overall quality of your website increases and will then be recognised by search engines as a valuable content rich site. By optimising content with relevant keywords, you will get organic (free) focused traffic driven to your site. Every page is an opportunity to make a sale. This content on the page is an investment to your business, not a marketing expense. Our professional copywriters will create persuasion architecture and write your pages to convert internet visitors to customers and let your pages make the sales for you.

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Content Plan for Marketing-Our 3-Step Approach

Step 1: Analyse your business objectives

  • Evaluation quality of existing website content
  • Identify goals and who you should be targeting

Step 2: Keyword research and content integration

  • Keyword analysis and research of target audience
  • Write and edit quality keyword rich content
  • Create press releases and distribute accordingly

Step 3: Management and measurement of results

  • Analysis of search engine rankings and site activity
  • Monthly reporting of results and site improvement
  • Recommendations on how we can continually
         increase your website’s content quality.

 The Benefits of Our Content plan for Marketing

By incorporating content plan for marketing as part of your Internet Marketing Plan  you can increase your brand visibility, sales and profitability and realise many of the following benefits:

Syndicating your content on various social media marketing sites will encourage conversation about your content and will support any “word of mouth” strategy that your business has.

Good information encourages people to link to your content, thus creating increased referral visitors to your website.
A good content plan for marketing can generate many referral links which improves your Google rankings and in turn increases your number of site visitors and online brand visibility.
Good content plan for marketing also reduces your need to use search advertising tactics as you will continue to attract more qualified visitor traffic, instead of continually having to pay to keep getting more visitors.

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